“Hustling” & Doing It Yourself Leads to Frustration & Burnout
Hustle your face off.
If you don’t hustle, you don’t want it bad enough.
These are some of the messages that you are likely to hear as you enter the entrepreneur space.
So Are We Anti-Hustle?
No, not necessarily.
Building a business is not easy.
It is damn difficult, in fact
You will have to put in work; a lot of work.
But we do not preach “100% hustle”.
We believe that you need to integrate your business and your life; not let your business take over your life.
We get it; you have this great idea for a business.
You are excited to implement it and to help people.
You are also excited about the result that this can have on your life.
But there are downsides to hustling too much, and they can have a large negative impact on your life.
Entrepreneur burnout is real.
It doesn’t matter how excited you are about your business, if you push the gas too hard, you will hit it.
That business that you once loved; you will begin to dread it.
You won’t want to get out of bed.
You will not be able to see the light at the end of the tunnel.
Your business will suffer; as will your family.
You will begin to question yourself.
Can you really make this business work?
Should you just listen to what your friends and family told you and go back and get a job?
These thoughts will all creep in when you’ve hit burnout, and it is very challenging to get things turned around when you get to this point.
Successful Business, Broken Family
Focusing 100% on your business and very little time on your family leads to bad things.
Your spouse will resent your business.
Your kids will miss out on time with you.
Your friends and family will miss you and doubt whether starting a business was really worth it.
Who knows, you may even end up with a successful business and no family.
Or even worse, not having a successful business and not having a family.
We’ve seen far too many entrepreneurs who have neglected their family while growing this business, which leads to many more challenges.
Ironically, these same entrepreneurs will list “spending more time with family” as one of their key drivers.
I’ve been guilty of this. It’s so easy to spend all of your time trying to make the business work that you neglect the people who matter most and often the reason for you starting a business in the first place.
But ask yourself; will the business be worth it if your family falls apart in the process?
Often times people try to talk about “work/life balance”.
We prefer to talk about “work/life integration”; determining how your business and your life can integrate with each other.
You Will Limit Your Business Growth
There are a lot of activities that need to be done in order to run a successful business; you need to be strategizing and planning, creating your products and/or services, marketing and selling them, managing your picks and financial reports (on top of many other activities).
Even if you have a lot of skills, there are other people out there that can do some of these activities better than you.
Delegate this work to them.
You will to spending your time doing the few things where you add the most value, and I’m guessing that one of those things isn’t managing the books.
You only have so many hours in a day and only so many skills.
If you attempt to do it all yourself, there is a physical limit to how big your business can grow because you will always be the bottleneck.
If your business counts on you, and you alone, you will stunt it’s growth. And without growth, it will eventually crumble.
You Will Always Be Hustling
You’ve heard the mantra “work smarter not harder”, right?
Well, always hustling means that you are likely doing a lot of the work yourself.
You are always working on getting sales and building the business.
Yes, you are working hard.
But unless you take some time to step outside of the day-to-day hustle and put systems in place, you will always have to hustle.
You see, outside of the burnout and family impact, always hustling means that you likely are working the majority of the time “in” the business and not “on” the business.
Essentially you’ve created a job for yourself.
The beautiful thing about starting your own business is that you can delegate/outsource/hire people to assist you with aspects of the business.
It is truly amazing to see your business function without you having to do everything.
Getting to this point though requires an intentional focus on creating processes and systems so that you can delegate some of the work.
Without this focus, you will always be doing everything in your business.
You will always be working.
And that isn’t why you started your business, is it?